While the alcoholic beverage sector has suffered from sales restrictions during the pandemic, it has remained very attractive.

On 15 November, the Dutch group Heineken announced its intention to acquire within Heineken South Africa, the South African giant Distell, and the Namibian brewer Namibia Breweries, thus forming a champion of the drink on the Southern African region.
The transaction, valued at €4 billion, will be completed in 2022, subject to approval by shareholders and market surveillance organizations.
This operation allows Heineken, not only, to make its entry on the wine and spirits segment in South Africa but also, in Kenya, Nigeria and Ghana, which remain the main markets for the beverage consumption in Africa.